Park 360 takes an in-depth look at aerial adventure and zip line operations, exploring what makes them successful, such as creative course design, innovative training programs, effective safety practices, and smart business strategies.
Bringing the classroom into the trees can benefit kids and profit operators.
An innovative new adventure park launches for the differently abled at Root Farm.
These two operations prove that an aerial adventure park can be built just about anywhere. It just takes a little imagination to find those unique places.
Gerhard Komenda wanted to do well by doing good when he launched his Tree-Mendous Aerial Adventures company in 2011. As a result he decided to pursue the rigorous B Corp certification, a platform for socially conscious, environmentally aware businesses to elevate a financial model that focuses on more than dollars.
That is the question. For those who choose growth, here’s a look at two different ways to expand an aerial business.
Skywalks may be a low-thrill activity, but they should be high on the list of future additions for park operators.
Offer multiple paths to fun to draw larger crowds who stay longer and spend more.
A well-constructed school program can make everyone a winner: the park brings in business, the school meets curriculum requirements, and the kids have fun!
Attracting families with young children is vital for business, and Treetop Trekking has found a way to make it happen.
Significant investment and ambitious plans have taken Killington from a summertime afterthought to a warm-season hub.
Boredom is a great motivator. In 2005, Jamie Johnson was on a dead-end journey into the heart of tedium. So he quit and moved north to the Lake George area of New York, to live the active life that inspired him.
Climbing walls are popping up in the aerial world, for good reason.
For adventure parks, one of the easiest and most obvious ways to put corporate good citizenship into action is through special events for charitable causes.
